Hey there! I'm Sheen 👋🏻

As a multifaceted design aficionado with expertise in UI/UX, visual, and brand design realms, I am passionate about weaving the threads of creativity, innovation, and emotional resonance into every project I undertake. With a keen eye for detail and an unwavering commitment to excellence, I endeavor to sculpt immersive experiences that captivate users, ignite innovation, and galvanize communities. My unique approach to design serves as a catalyst for positive change, setting the stage for transcendent user journeys that leave a lasting impact.

📋 My Principle

Build strong conviction

Rigorous iteration and testing helps me
make more informed decisions and build
conviction in my work, leading to
designing the best experience possible.

Thoughtful complexity

I thrive on complex challenges that require
deep product thinking, often collaborating
with others to bring clarity and alignment to design problems.

Process oriented

I work closely with my collaborators to
establish a process that works for all, while maintaining flexibility and adaptability to changing circumstances and priorities.

👩🏻 How I work

My design process is structured yet flexible, allowing me to adapt to unique project needs and evolve with emerging insights. It spans eight distinct steps, each critical in shaping the final outcome

Step One

Discovery & Research

Understanding more about the problem
space, considering potential solutions
and learning about the customer.

Step Two

Principles

Crafting design principles to help guide
design decisions, and ensure alignment
amongst the team.

Step Three

User Journey

Diving deep into the user journey and
exploring user stories, personas and
user decision making.

Step Four

Design Exploration

Diverging wide and exploring a range of
possible solutions. Testing, iterating,
discussing, gaining feedback and
working through the problem.

Step Five

Research

Collecting user feedback through concept testing to help validate solutions and identify any opportunities for refinement.

Step Six

Design Refinement

Refining a chosen direction and
polishing the design in preparation for
engineering handoff. Ensuring rationale
is clearly documented.

Step Seven

Hand Off

Working closely with engineering and
product to ensure a successful handoff
and QA'ing the implementation.

Step Eight

Monitoring

The work isn't done! We monitor our
products performance to uncover ideas
for improvement.

Education

2021 to 2023

Massachusetts College of Art and Design

Master of Design. Majoring in Design Innovation

Relevant Coursework: Design Innovation, User Research, User-Centered Design, Conceptual Ideation, Design Thinking, Wire-framing, Prototyping, Branding.

2012 to 2016

Shandong University of Art & Design, China

Visual Communication and Print Design

Core courses: Originality and Expression of Advertising, Editing and Layout Design,Font Design, Package Design, Commercial Printing Promotion, Visual Recognition
Design (Logo Design), Visual Recognition Design (System Design), PrintingTechnology and Application, Printing Materials, Multimedia Technology and Application

Work Experience

8/2020 - 11/2022

User Experience Designer - CRM

Titan Information System-Hotel CRM Software

■ Established a strategic vision for complex problem-solving by collaborating with key stakeholders, and managed projects from inception to completion.
■ Spearheaded the development of animation guidelines and micro-interactions for UI, resulting in a more engaging and intuitive user experience.
■ Spearheaded the development of animation guidelines and micro-interactions for UI, resulting in a more engaging and intuitive user experience.
■ Conducted extensive user research, created wireframes, prototypes, and conducted usability tests to ensure user-centric design solutions.
■ Maintained design documentation, including design specs, style guides, and design libraries.

5/2018 - 5/2020

UX / Product Designer

Starnet Group-Design & Innovation Firm

■ Delivered design solutions for core mobile and web experiences for consumer products, with a focus on services, resulting in improved user experiences and business metrics.
■ Designed a web application from scratch for a multi-sided marketplace where skills can be exchanged for donations, utilizing user-centered design processes and principles to ensure a seamless user experience.
■ Led a team in building a courier waste recycling service system, achieving a 50% increase in conversion rates, and contributing to the company's mission to promote sustainable living.
■ Designed platforms to applicable publishing, tech, and social media landscape.
■ Redesigned and launched a learning platform, resulting in a 10% increase in interactions and a 2x increase in app installs.

10/2016 - 4/2018

User Experience Designer - SAAS

HR Package Infor.Tech- Top 3 HR Service Company

■ Collaborated with product management and engineering to define and implement innovative solutions for the product direction, visuals and experience.
■ Created interactive prototypes and UI specifications for layouts, color palettes, and typography, which helped streamline the UI implementation process..
■ Contributed to team efforts with interaction design, UI, and overall visual design, as well as motion design for interactions and prototyping, resulting in engaging and intuitive user experiences.
■ Conducted user research and created wireframes to develop a simplified setup flow for an enterprise software application, which reduced user friction and improved user satisfaction
■ Collaborated with cross-functional teams to ensure timely delivery of design solutions and maintain alignment on product vision and strategy.

about me

Im a

UX Designer, Over the past

10+ years I’ve created

well-crafted mobile and web apps by connecting Business goals with user needs.

Currently Service and Interaction Designer @

UIUXer office.

Recently graduated from UC Berkeley, focusing on Interaction Design & Design Emerging Technology.

Previously worked at a healthcare start-up as a product designer and Formerly at Electronic Arts, Apple, Sea Group, Deutsche Bank and JPMorgan Chase & Co.

Resume